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Fundraising and Marketing Manager at Lilongwe Wildlife Trust

  • Full Time
  • Lilongwe
  • Applications have closed
  • Salary: 00

Lilongwe Wildlife Trust

Job description:

Reporting to the Director of Development and Communications (DDC), the key objective of the Fundraising and Marketing Manager (FMM) is to secure funding from a range of donors, including trusts and foundations, major donors, and other institutional donors. This will involve leading an effective programme of donor stewardship and management, including drafting funding proposals, reports, and updates. The role is also responsible for undertaking targeted prospecting to identify new leads and donors. In addition, the PMM will support marketing and communications activities to support the organisation’s fundraising and income generation work. This will include helping to promote Lilongwe Wildlife Centre and Lilongwe Wildlife Trust’s international placement programme (which offers a range of volunteering opportunities in sanctuary work, veterinary medicine and wildlife research).

Essential duties and responsibilities:

Fundraising

● Support the DDC to develop and implement an effective fundraising and communications strategy
and budget; support with inputs to wider organisational business plans and strategies.
● Draft comprehensive fundraising proposals, reports and communications for a range of donors.
This will involve working closely with relevant teams across the organisation to gather the necessary
information (e.g. case studies, data, budget information, etc.) and distil programmatic information
into clear, compelling proposals that reflect the donor’s interests and objectives.
● Manage the administration, recording and reporting of income and other donor-related
information.
● Where necessary, improve or develop new internal tools and systems for donor management to
increase efficiency.
● Lead on direct communication with select donors and support the DDC with communications to
other donors.

● Undertake targeted prospecting and research to identify new high-value leads, with a focus on
trusts & foundations and major donors, and deploy creative and impactful strategies to engage
these leads.
● Develop leads and relationships with local donors and partners, with a particular focus on securing
funding and support for Lilongwe Wildlife Centre.

Marketing and communications

● Work in collaboration with the DDC and Head of Placements to deliver high-impact placement
partnerships and marketing to drive sales.
● Secure accurate and engaging placements content for the website and other platforms, including
images, videos, volunteer testimonials, descriptions of placement activities etc.
● Create and update additional marketing materials where needed (e.g. posters, brochures, print
ads).
● Explore other promotional opportunities as and when they occur (e.g. advertising, events etc.).
● Support the DDC and Head of Placements to manage relationships with third-party agents and
partners through the provision of updates and content, maintaining oversight of the accuracy of
any third-party marketing content, and supporting the management of internal systems for data
capture.
● Support the promotion of events and experiences at LWC through the development of engaging
marketing materials and content.
● Provide “back up” support for social media management when other team members are on leave
(e.g. drafting, scheduling, monitoring content).
● Support the DDC with general communications, branding and awareness raising for the
organisation.
● Support the DDC with plans and tools for internal communications.

Miscellaneous

● Act as a ‘brand ambassador’ for Lilongwe Wildlife Trust, upholding brand guidelines at all times.
● Be the main point of contact for general email enquiries.

Person specification

Key attributes – essential

● At least two years’ experience managing fundraising systems, products, and activities for an
organisation
● Excellent copywriting skills
● Effective and articulate communicator, with persuasive presentation skills or previous sales
background
● Creative, with an eye for a good story and the photo or video to match
● Proficient in Google products and Office applications (e.g. Word, Excel, and PowerPoint)
● Good project management skills – highly organised and efficient at managing different portfolios

● High attention to detail with both words and numbers
● Highly motivated self-starter
● Confident at liaising with internal and external stakeholders
● High level of integrity and confidentiality
● Team player with an ability to be diplomatic, calm, and positive when working in a busy environment
● Passionate about conservation and the environment

Key attributes – desirable

● Design skills – Canva or Adobe Creative Cloud
● Experience with contact management systems such as HubSpot or Salesforce
● Previous experience website editing, preferably through WordPress and Elementor
● Experience working with Google Drive and Google Calendar

Method Of Application

Please send a CV (maximum of two pages) and covering letter (maximum of two pages) detailing your
suitability for the role to [email protected] no later than 5pm on 17th May 2024. Please send both documents as attachments to the email and use the job title in the email subject line. Applications exceeding the page limits will not be considered.

LWT is an equal opportunity employer and values diversity. All employment decisions are based on
qualifications and experience, merit and organisational need and all reasonable adjustments will be made where possible.